Why Shopping Small Makes a Big Difference

August 2017, we moved into our first office.

August 2017, we moved into our first office.

Small Business Saturday is almost here! We're celebrating by doing what we love: spending time with our customers, our plants, and our team of plant stylists at the San Francisco showroom. (And in case you can't make it into the shop this weekend, we've got some online perks, too.)

What being a small business means to us

Small businesses are vital to our local economies. They're also great places to shop. For us, thriving as a small business is all about the connections we make with people. We'll go out of our way to meet new customers and answer questions. Our entire team is involved in our plant delivery process to make sure it's as seamless as possible, and we'll take the time to prepare you for life with your new plants before, during, and after your delivery.

Our commitment to Small Business Saturday starts with our approach to customer service—and our belief in helping people boost their plant care skills. We encourage purpose-driven purchasing over hitting any kind of sales quota. Simply put, we'd rather have our customers buy less and learn more about plants and the care they need. Our goal is to build a sustainable business for people and plants—one that ensures quality products and the best possible service for you: the conscious consumer.

As part of Small Business Saturday, we're celebrating everyone who makes our work possible: from our California-based plant suppliers to the designers who craft our custom planters to our partnerships right here in the Mission-Bernal neighborhood where we run our shop and greenhouse. We are fortunate to be part of this vibrant community, and we want to do everything we can to lift up other small businesses here who've supported us over the past two years as we've found our footing.

What shopping small means for you

When you shop at a local business, you're reinvesting in the community where you live, work, and spend your time. Not to mention, you're creating opportunities for people to find meaningful work; small businesses create two out of every three jobs today.

This weekend, we're partnering with local businesses to encourage everyone to #shopsmall by visiting local shops in the Valencia St. corridors. When you shop with us at the showroom, you get 1-1 personalized service to make sure you get just the right plant set to go with your space. We’re here to help you achieve the interior design look you've been dreaming about (AKA achieve #plantgoals).

As a token of our thanks to you, everyone who shops with us in-store or online this weekend gets a gift - a beautiful easy-care Tillandsia air plant. We know it’s not much, but it’s our way of being able to give back to you for choosing to support a budding business.

Read the founders' note on shopping small—and shopping smart—here.